Custom Pickleball Activations

JJ Watts and pickleball coach at Dick's Sporting Goods custom pickleball courts.
Custom pickleball court in Dick's Sporting Goods parking lot.
JJ Watt playing on custom pickleball court in front of Dick's Sporting Goods.

Parking Lot Transformed into Custom Pickleball Activations

We planned and hosted weekend long Pickleball activations for all ages in Dick’s House of Sport parking lots across the country. These activations include custom courts that provide guests with an introduction to pickleball in a fun, unexpected, and brand forward way.

Dick’s Sporting Goods
House of Sports

Date
Ongoing

Location
Nationwide

Output: Nearly 2000 participants played across the entire weekend.

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